Emerging Tech Trends:
September 2020
Ben Smith Director, Media and Emerging Technology | September 9, 2020
Some of September’s tech trends include Instagram Reels, Amazon’s improved augmented reality shopping app and combating isolation with VR.
How to maximize the productivity of your marketing analytics team
Zack Pike VP/Data Strategy and Marketing Analytics | September 3, 2020
Learn how to maximize the productivity of your team to produce a better campaign on the back-end.
How do brands build trust?
Kyle Babson Content Strategist | August 11, 2020
Consumer trust in big brands has dropped 19% in the last three years. Learn how brands can rebuild relationships and gain trust with consumers in 2020.
How to use critical guest experience reviews alongside quantitative data
Zack Pike VP/Data Strategy and Marketing Analytics | July 21, 2020
Learn how to incorporate qualitative guest experience reviews alongside quantitative data, such as sales reports, to gain an unvarnished perspective on a store’s performance.
Transparency comes first. Accountability and action closely follow.
Chris Marshall CEO | July 17, 2020
When it comes to the diversity of our employees, Callahan is not where we need to be. We know that change begins with transparency.
How to talk about price with your retailer: Part 2
Kristin Demel Retail Strategy Director | July 14, 2020
In part two, Kristin provides tips on the right time and best approach for brands to discuss pricing with retailers.