Lawrence, Kan.–based agency drops the “Creek”
Effective immediately, the agency formerly known as Callahan Creek has rebranded itself Callahan, with a focus on data-savvy brand strategy and inspired creativity. With its proprietary Intelligence Platform, the agency uncovers untapped business opportunities hiding in data, inspiring big, creative ideas that drive results.
When it opened its doors in Topeka, Kansas in 1982, the company name was Admark, Inc. At the time, it had positioned itself as an advertising/sales promotion agency. In 1996, former CEO Cindy Maude bought the company and changed the name to Callahan Creek—a combination of two of her family names—and positioned it as an advertising/public relations agency. She moved the company from Topeka to Lawrence in 1999. It was her vision that pushed the agency to be much of what it is today.
“As we think about the future of our industry and our role in it, we continue to evolve, as we have since the day we opened,” said Callahan President/CEO Chris Marshall, “Changing our name to Callahan is the next progression in reflecting our vision and capability in the modern marketing world.
“It also became clear that our staff, prospective employees, partners, vendors and clients most commonly refer to us as Callahan. It’s simple, clear and memorable,” he noted. Marshall joined the agency in 2004 and became the majority owner in 2015.
Callahan is proud to call Lawrence, Kansas its home. Currently, the agency employs 55 people with expertise across brand, creative, digital, social and analytics strategic disciplines, and is fortunate to have client partners spread across the U.S. Most of Callahan’s employees commute to the Lawrence office from the Kansas City metro or other surrounding communities.
Callahan is a brand strategy and digital marketing agency. Founded in 1982, the company is headquartered in historic downtown Lawrence, Kansas, with satellite offices in Plano, Texas and Rancho Dominguez, California. Clients include Cicis Pizza, Eli Lilly’s Elanco Animal Health, Lee Jeans, Sprint, Toyota Motor North America, Central Garden and Pet, Midwest Grain Products and Westar Energy.